Digital Advertising Specialist

Company: Randstad USA
Location: Lake Forest
Posted on: January 16, 2023

Job Description:

job summary:
Our client is looking for a Digital Advertising Specialist to join our paid media team. This role will support our portfolio of various brands across paid search & display channels.

Requirements:

• Bachelor's degree in marketing or related field
• Must have a minimum of 2 years of experience with Paid Media with Paid Search
• Minimum 3+ years previous experience within digital advertising/media buying (agency experience preferred)
• Experience with Google Ads & Microsoft Ads (Google Ads Certified preferred)
• Update-to-date on paid search best practices
• Strong excel user
• Self-starter, detail oriented & data-driven
• Any experience with Media Buying is a plusDay to Day Responsibilities:
  
  
  • Plan, execute & manage paid media campaigns for multiple brands across paid search & display channels
  • Provide channel strategy input & recommendations to meet brand objectives & KPI goals
  • Perform ongoing campaign optimizations & provide recommendations for performance improvements (audience targeting, keyword research, competitive insights, creative recommendations, etc.)
  • Write ad copy for paid search
  • Assist with weekly & monthly paid media reporting and campaign analyses
  • Work with SEO team to ensure paid and organic strategies complement each other
  • Stay update on industry trends & best practices across managed ad platforms & channels -
    location: METTAWA, Illinois
    job type: Contract
    salary: $31 - 40 per hour
    work hours: 8am to 4pm
    education: Bachelors
    -
    responsibilities:
    Day to Day Responsibilities:
    
    
    • Plan, execute & manage paid media campaigns for multiple brands across paid search & display channels
    • Provide channel strategy input & recommendations to meet brand objectives & KPI goals
    • Perform ongoing campaign optimizations & provide recommendations for performance improvements (audience targeting, keyword research, competitive insights, creative recommendations, etc.)
    • Write ad copy for paid search
    • Assist with weekly & monthly paid media reporting and campaign analyses
    • Work with SEO team to ensure paid and organic strategies complement each other
    • Stay update on industry trends & best practices across managed ad platforms & channels -
      qualifications:
      
      • Experience level: Experienced
      • Minimum 3 years of experience
      • Education: Bachelors (required) -
        skills:
      • Digital Marketing
        
        Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
        
        At Randstad, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.
        
        Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).
        
        
        
        For certain assignments, Covid-19 vaccination and/or testing may be required by Randstad's client or applicable federal mandate, subject to approved medical or religious accommodations. Carefully review the job posting for details on vaccine/testing requirements or ask your Randstad representative for more information. job summary: This position works out of our Lake County, IL location in our global IT organization called Business Technology Services (BTS). As the SAP Ariba Technical Specialist, you'll have the chance to play an active role in all phases of our global SAP Ariba implementation and roll-out to 40+ countries, as a hands on Ariba configurator. Your Ariba skills and experience will be critical to the success of our Ariba program and help us optimize pro We will keep you updated when we have similar job postings. job title or keyword location your email address * select frequency I consent to the use of my information for the purpose of sending me job alerts.

Keywords: Randstad USA, Lake Forest , Digital Advertising Specialist, Advertising , Lake Forest, California