Demand Generation Director

Company: VirtualVocations
Location: Vista
Posted on: May 16, 2025

Job Description:

A company is looking for a Director of Demand Generation to lead growth initiatives in various marketing channels.
Key Responsibilities

Build and execute full-funnel marketing campaigns across multiple channels
Lead account-based marketing targeting enterprise accounts and manage media planning and ROI
Oversee PR efforts, thought leadership, and event marketing strategies to drive brand visibility and lead generation

Required Qualifications

8-10 years of B2B marketing experience, preferably in SaaS, ERP, or enterprise technology
Hands-on experience with demand generation, account-based marketing, and marketing analytics
Strong background in public relations and storytelling
Proficiency in marketing tools such as Pardot, Salesforce, and Google Analytics
Willingness to travel for key events and team meetings; MBA or advanced degree is a plus

Keywords: VirtualVocations, Lake Forest , Demand Generation Director, Executive , Vista, California

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